Prudential: Escape Your Parent’s Basement

When more stands between millennials and retirement than ever before, how do you prepare them for a lifetime of financial decisions? By locking them in the Prudential Escape Room. A three roomed experience that asks players to escape a lifetime of financial drama in 30 minutes. Only once they escape their parent’s basement, the office years, teenage kids and elderly parents, can they enjoy the riches of retirement. The experience launched at Fast Company's Innovation Festival in New York's Grand Central Station.